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New Library materials for Tourism, Leisure & Events: April 2019

LIBRARY COLLECTION TOURISM, LEISURE & EVENTS

This page presents a selection of additions to the library collection for the Academy for Tourism  (Library Hopmanstraat) and the Academy for Leisure (Library Archimedesstraat) .

If you are interested in new additions for the Hotel collection, click here:

 

 

LinkedIn Learning (formerly Lynda.com) - Digital Marketing Trends

Linkedin Learning is an online video database. It is available to all BUas students and staff and offers access to almost 4000 online videos on all kinds of topics. The videos in this database can be used for group instructions or for personal self study purposes. And they can be a great addition to any form of E-learning within BUas. Fore more information on the use of LinkedIn Learning (only for BUas staff & students), use the manual.

Digital marketing trends

Description:  Stay up to date on the latest trends in digital marketing. In this biweekly series, marketing and social media expert Martin Waxman explores the newest tools and techniques that marketers are using to reach their customers. Find out what's new, how it will affect your business, and what other companies are doing to adapt. Every two weeks you can explore a new topic, including mobile, voice search, video and live streaming, artificial intelligence and virtual reality, the evolution of social media, and regulations like GDPR. The course is an effective way to understand what's happening in the world of marketing and how you can leverage these trends to help make your business more successful.

 

If you want to access this course log in to LInkedIn Learning and look up this course. 

Journals / magazines

For searching for articles use on a topic:

For browsing through journals:

For an overview of all journals the library has access to / subscription to:

INFORMATION SPECIALIST

Library BUas website

Information specialist Tourism, Leisure & Events: Anja van Hoof : hoof.j@buas.nl  

NEW MATERIALS